Part I Reading Comprehension (30 points)
Directions: There are three passages in this part. Each passage is followed by some questions or unfinished statements. For each of them there are four choices marked A), B), C) and D). You should decide on the best choice and mark the corresponding letter on Answer Sheet 2 with a single line through the centre.
Questions 1 to 5 are based on the following passage:
In the world of business, there is no such thing as an ideal company. Every company has its own strengths and weaknesses. The key to success is for companies to maximize their strengths while minimizing their weaknesses. One way to do this is through strategic partnerships.
Strategic partnerships provide companies with additional resources that they may not have on their own. By forming a partnership, companies can share risks, reduce costs, gain access to new technologies, and expand their customer base. Partnerships can also lead to increased innovation and improved products or services.
However, not all partnerships are created equal. Companies need to carefully select partners who complement their strengths and weaknesses. They also need to define clear goals and objectives for the partnership and establish open lines of communication. Without these elements, partnerships can quickly become a liability rather than an asset.
When done correctly, strategic partnerships can greatly benefit a company. They can help companies achieve their goals faster and more efficiently than they would on their own. Successful partnerships require time, effort, and a mutual commitment to success.
1. What is the author's main point?
A) Strategic partnerships are essential for business success.
B) Every company has strengths and weaknesses.
C) Companies must form partnerships to compete.
D) Strategic partnerships are the only way to reduce costs.
2. What is one advantage of forming a strategic partnership?
A) It reduces the number of risks facing a company.
B) It guarantees access to new technologies.
C) It improves the quality of products or services.
D) It eliminates weaknesses in a company.
3. What is one thing companies should do when selecting a partner?
A) Choose a partner who has similar strengths and weaknesses.
B) Define clear goals and objectives for the partnership.
C) Keep communication with the partner to a minimum.
D) Form a partnership with a company that is a direct competitor.
4. According to the passage, what can happen if a partnership is not established correctly?
A) Companies will not be able to share resources.
B) Partnerships will become more of an asset than a liability.
C) There will be no innovation or improvement in products or services.
D) Partnerships can become a liability rather than an asset.
5. What is necessary for successful partnerships?
A)A mutual commitment to success.
B) A reduction in costs and risks.
C) An elimination of weaknesses in a company.
D) A focus on strengths over weaknesses.
Part II Vocabulary (10 points)
Directions: There are 20 incomplete sentences in this part. For each sentence there are four choices marked A), B), C) and D). Choose the ONE that best completes the sentence. Mark your answer on Answer Sheet 2 with a single line through the centre.
6. The teacher asked the students to _________ their homework by Friday.
A) hand out
B) hand down
C) hand in
D) hand over
7. We are going to ____________ our old computer for a new one.
A) trade off
B) trade up
C) trade in
D) trade away
8. The football match was cancelled ___________ the heavy rain.
9. The __________ of the earthquake caused widespread damage to the city.
10. Many people believe that buying a house is a good way to ____________ their wealth.
Part III Cloze Test (10 points)
Directions: There are 10 blanks in the following passage. For each blank there are four choices marked A), B), C) and D). You should choose the ONE that best fits into the passage. Mark your answer on Answer Sheet 2 with a single line through the centre.
The Internet has brought about many changes in the way we communicate and do business. One of the most important changes has been the rise of e-commerce. E-commerce refers to the buying and selling of goods and services over the Internet. 11, e-commerce has become an increasingly popular way to 12 products.
There are many advantages to e-commerce. For one thing, it is 13 convenient. You can shop from the comfort of your own home at any time of day or night. You don't have to drive to a store or wait in line to check out. Another advantage is that there is often a wider selection of products available online than in traditional stores. Additionally, many e-commerce sites offer lower prices than brick-and-mortar stores because they don't have the same overhead costs.
However, there are also some disadvantages to e-commerce. One of the biggest concerns is security. When shopping online, you need to be careful to protect your personal information and guard against identity theft. Another concern is that you can't see, touch, or try on a product before you buy it. This can make it difficult to judge the quality of a product or ensure that it will meet your needs.
Despite these concerns, e-commerce is likely to continue growing in popularity in the coming years. As more people around the world gain access to the Internet, e-commerce will become an even more important part of our lives.
Part IV Writing (20 points)
Directions: Write an essay on the topic "The Impact of Social Media on Communication". You should write at least 120 words but no more than 180 words.
Social media has had a profound impact on the way we communicate with others. With platforms like Facebook, Twitter, and Instagram, it's easier than ever to stay connected with people from all over the world.
One of the biggest advantages of social media is that it allows us to share information quickly and easily. We can post updates, photos, and videos in real time, which means that our friends and family can see what we're up to no matter where they are.
However, there are also some downsides to social media. For one thing, it can be addictive. Many people spend hours each day scrolling through their feeds, which can lead to a lot of wasted time. Additionally, social media can sometimes be a breeding ground for negativity and hate speech, which can have serious consequences for individuals and society as a whole.
Despite these concerns, it's clear that social media is here to stay. It's up to us to use it responsibly and make sure that we're using it to enhance our lives rather than detract from them.